Fractional Marketing Support

A part-time marketing leader embedded in your business: all the strategic direction of a Head of Marketing, none of the full-time cost.

8
Core responsibilities I take on
2 to 4
Days with me each month
3
Month minimum, then rolling
My Promise To You

You'll always be working with me, not a team you've never met

No account managers. No junior hand-offs. No work quietly passed down a chain of people you've never met. Every strategy, every campaign, every decision gets senior-level attention, from our first conversation through to delivery.

Let's talk
Adam Hughes speaking on stage at 4Ds Summit

Everything a Head of Marketing does, at a fraction of the commitment

I become your marketing function. Not an advisor who sends a deck once a month, but a genuine leader who is embedded in your business, accountable for results, and present in the decisions that matter.

Minimum three months, then rolling. Typically 2 to 4 days a month, flexed to your needs.

Let's talk

Own your marketing strategy and quarterly planning

Manage your marketing team, agencies, and budget

Drive brand, content, digital, and demand generation

Report at board level with clear ROI tracking

Brand and messaging oversight across all channels

Regular strategic reviews, weekly or bi-weekly

Be your marketing voice in leadership and board meetings

Identify and bring in the right specialist support when needed

Built for businesses at the point where marketing needs an owner

SMEs with 10 to 100 employees

Big enough to need marketing leadership, not yet ready for a full-time hire.

Founders ready to hand off marketing

You have been running it yourself, and it needs a proper owner.

Businesses hitting a growth ceiling

The channels that got you here have stopped compounding.

Companies scaling into new markets

New audiences and propositions that need senior thinking behind them.

A marketing leader invested in your results, not just delivering hours.

How a Fractional Support engagement works

1

Discovery

We deep-dive into your business, your team, your channels, and your goals, including what has been tried before and what has not worked.

2

Strategy sprint

In the first 30 days, I audit your marketing, run a planning session with your leadership team, and set clear priorities for the quarter ahead.

3

Embedded leadership

From then on I am your Head of Marketing: present in meetings, managing delivery, tracking performance, and steering strategy as your business evolves.


Other ways I can help

Ready to hand off your marketing?

Let's talk about what embedded marketing leadership could mean for your business.