Marketing Strategy & Audit

A clear, actionable strategy built around your business goals, or an honest audit of what you're doing now and what actually needs to change.

Fixed Scope
Agreed up front, no surprises
3 to 4
Weeks from kick-off to delivery
12
Month roadmap you can act on
My Promise To You

You'll always be working with me, not a team you've never met

No account managers. No junior hand-offs. No work quietly passed down a chain of people you've never met. Every strategy, every campaign, every decision gets senior-level attention, from our first conversation through to delivery.

Let's talk
Adam Hughes speaking on stage at 4Ds Summit

Strategy that's built to be used, not filed away

Most businesses don't have a marketing problem, they have a clarity problem. This engagement gives you a clear picture of where you stand, who you're really competing with, and exactly what to do next.

Fixed scope, agreed up front. 3 to 4 weeks from kick-off to delivery.

Let's talk

Full marketing audit: channels, messaging, spend, and performance

Competitor and market landscape analysis

Ideal Customer Profile (ICP) definition and customer insight

12-month marketing roadmap with prioritised actions

KPI framework and measurement plan

Presentation and walkthrough session included

Optional 90-day follow-up review

Built for businesses that need clarity before more activity

Businesses without a clear plan

Plenty of activity is happening, but nobody could show you the plan behind it.

Companies whose marketing has plateaued

What used to work has flattened out, and nobody is quite sure why.

New product or market launches

A big move that deserves a proper go-to-market plan behind it.

Teams wanting a senior second opinion

An honest, experienced read on what to keep, what to fix, and what to drop.

Many clients start here: a low-risk way to get immediate value and test how we work together.

How a strategy engagement works

1

Kick-off

We align on your goals, challenges, and what a good outcome looks like. I gather context from key people in your business.

2

Research & audit

I review your current marketing activity, audit competitor positioning, and build a clear picture of where you stand in your market.

3

Strategy delivery

You receive a full strategy document with a 12-month roadmap, KPI framework, and channel recommendations, plus a live walkthrough session.


Other ways I can help

Ready for a clear plan?

Let's talk about your goals, your market, and what a strategy engagement would involve.